SEO, at its core, is the art and science of enhancing a website’s visibility and organic ranking on search engine results pages (SERPs). It’s about understanding user intent, crafting compelling content, and optimising technical elements to attract, engage, and convert audiences. For C-suite executives, SEO is about driving revenue, building brand authority, and gaining a competitive edge.
SearchGPT is a sophisticated AI-driven search engine that goes beyond traditional keyword matching. It leverages natural language processing (NLP) and machine learning to understand user intent, providing highly relevant and personalized search results.
Brand awareness – The extent to which people are aware and connect emotionally with a specific brand and its products or services. It encompasses two key aspects: 1. Brand Recognition: This refers to a consumer’s ability to identify a brand when they encounter it, such as recognising its logo, name, or slogan. 2. Brand Recall: …