Marketing-KrishnaG-CEO

The Mighty MSME: Why Marketing Matters More Than Ever

Effective marketing isn’t an expense for MSMEs; it’s an investment in growth. By implementing a targeted strategy, you can attract new clients, build brand loyalty, and ultimately achieve your business goals. Remember, even the smallest business can have a mighty online presence in today’s digital world. So, don’t underestimate the power of marketing – it’s the key to unlocking your MSME’s full potential.

Inbound-Marketing-KrishnaG-CEO-Macinfosoft

Let go of the Outdated, Embrace the Inbound: How MSME’s in India Can Thrive in the Digital Age.

Let go of the Outdated, Embrace the Inbound: How MSME Businesses in India Can Thrive in the Digital Age. Are you tired of shouting into the void with traditional marketing tactics that yield little return on your investment? It’s time to stop interrupting and start attracting. Inbound marketing is the answer, and it’s here to …

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Brand-Awareness-by-Macinfosoft-KrishnaG-CEO

What is Brand Awareness?

Brand awareness – The extent to which people are aware and connect emotionally with a specific brand and its products or services. It encompasses two key aspects: 1. Brand Recognition: This refers to a consumer’s ability to identify a brand when they encounter it, such as recognising its logo, name, or slogan. 2. Brand Recall: …

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