cyber risk management

Exploiting-Zero-Day-Vulnerabilities-KrishnaG-CEO

Exploitation of Zero-Day Vulnerabilities: A Critical Threat for CISOs

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Zero-day vulnerabilities refer to security flaws in software or hardware that are unknown to the vendor. Until the vulnerability is discovered and patched, it remains a potential entry point for attackers to exploit. The term “zero-day” reflects the number of days the vendor has had to address the flaw—zero. Consequently, zero-day attacks are challenging to defend against because they exploit vulnerabilities before any fix is available, making them prime opportunities for cybercriminals.

Cyber-Board-of-Directors-Krishna-G-CEO

The Role of a Board of Directors: A Strategic Asset for Corporate Governance

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Boards typically comprise a mix of internal directors (executives from within the company) and external directors (independent individuals unconnected to the organisation). This blend ensures a balance of insights—insiders bring deep organisational knowledge, while outsiders contribute objectivity and fresh perspectives.

CAC-KrishnaG-CEO

Client Acquisition Costs (CAC): A Comprehensive Guide for MSMEs

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Client Acquisition Costs (CAC) are crucial for any business, but they are especially important for MSMEs. CAC measures the total cost of acquiring new clients, including all marketing, sales, and customer onboarding expenses.
There are two main ways to calculate CAC. The first method is dividing the total cost of acquiring new clients by the number of new clients. The second method is to divide the total cost of marketing and sales by the number of new customers acquired.