Customers-Lifetime-Value-KrishnaG-CEO

Client Lifetime Value (CLTV): A Comprehensive Guide for MSMEs

Customers’ Lifetime Value (CLTV) measures the total revenue a client will generate for a business over their lifetime. It is crucial for companies of all sizes but essential for MSMEs (Micro, Small, and Medium Enterprises). MSMEs often have limited resources, so they need to focus on acquiring and retaining profitable customers.

Biometric-Spoofing-KrishnaG-CEO

Biometric Spoofing: A Growing Threat to Cyber Security

In today’s cyber age, biometric authentication has emerged as an easy way to verify ID. By leveraging unique human characteristics such as Iris, palm prints, and facial patterns, it can provide a more authentic alternative to traditional passphrase-based authentication. However, as biometric technology advances, so do its associated threats. One of the biometric systems’ most significant challenges is the risk of spoofing or presentation attacks.

Biometric or presentation spoofing involves using fake biometric details to double-cross the authentication systems. By presenting a counterfeit biometric sample, an attacker can evade security measures and gain unauthorised access to sensitive information or resources. The prevalence of biometric spoofing has increased in recent years, making it a critical concern for organisations of all sizes, particularly those that rely heavily on biometric technology for security.

C-Suite-Boardroom-KrishnaG-CEO

Navigating the Cybersecurity Landscape: A CEO’s Guide to Boardroom Persuasion

In today’s quantum age, where cyber threats are becoming increasingly sophisticated and pervasive, cybersecurity has emerged as a critical business imperative. For CEOs of MSMEs (Micro, Small, and Medium-sized Enterprises), effectively communicating the importance of cybersecurity to their board is paramount to securing the necessary investments to safeguard their organisation’s assets, reputation, and operational continuity. This blog post will delve into CEOs’ strategies to navigate the cybersecurity landscape and convince their board of the urgency and value of investing in robust cybersecurity measures.

SecureRisk-KrishnaG-CEO

Insufficient Security Patching: A Critical Oversight

In today’s interconnected world, where information assets are increasingly valuable, ensuring robust security is paramount. One of cybersecurity’s most fundamental yet often overlooked aspects is the timely application of security patches. Insufficient security patching, the failure to address known vulnerabilities and security flaws in software, systems, or devices, poses a significant threat to organisations of all sizes.

Digital-Spatial-Orientation-KrishnaG-CEO

The Digital Compass: How Technology is Shaping Spatial Orientation

Spatial orientation is a fundamental cognitive process essential for everything from navigating the physical world to making complex decisions. By improving your spatial orientation skills, you can improve your decision-making abilities and achieve tremendous success in your career.