Information Security

CAC-KrishnaG-CEO

Client Acquisition Costs (CAC): A Comprehensive Guide for MSMEs

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Client Acquisition Costs (CAC) are crucial for any business, but they are especially important for MSMEs. CAC measures the total cost of acquiring new clients, including all marketing, sales, and customer onboarding expenses.
There are two main ways to calculate CAC. The first method is dividing the total cost of acquiring new clients by the number of new clients. The second method is to divide the total cost of marketing and sales by the number of new customers acquired.

Brute-Force-Attacks-KrishnaG-CEO

Automated Brute Force Attacks: A Growing Threat

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A brute force attack is a simple yet powerful technique hackers use to gain unauthorised access to systems. It involves systematically trying every feasible combination of alpha-numeric characters (such as passwords, PINs, or encryption keys) until the correct one is found. In contrast, this might seem like a time-consuming process, advancements in computing power have made it increasingly feasible for attackers to carry out these attacks rapidly.

SecureRisk-KrishnaG-CEO

Insufficient Security Patching: A Critical Oversight

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In today’s interconnected world, where information assets are increasingly valuable, ensuring robust security is paramount. One of cybersecurity’s most fundamental yet often overlooked aspects is the timely application of security patches. Insufficient security patching, the failure to address known vulnerabilities and security flaws in software, systems, or devices, poses a significant threat to organisations of all sizes.

VAPT-for-Digital-Nomad-KrishnaG-CEO

VAPT for Digital Nomads: Safeguarding Your Remote Lifestyle

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As a digital nomad, you’ve embraced the freedom and versatility of working remotely, allowing you to explore the globe while maintaining a successful career. However, with this lifestyle comes a unique set of cybersecurity challenges that require careful consideration

PQC-KrishnaG-CEO

Protect Your Bottom Line: NIST’s New Crypto Standard is a Must-Have

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Protect Your Bottom Line: NIST’s New Crypto Standard is a Must-Have

The Dawn of a New Era in Cybersecurity

In a groundbreaking move that heralds a new era of cybersecurity, the National Institute of Standards and Technology (NIST) has officially formalised the world’s first post-quantum cryptography (PQC) standards. This landmark achievement is a critical step in safeguarding our digital world from the potential threats posed by future quantum computers.

The Looming Threat of Quantum Computers

While quantum computers are still in their infancy, their potential to revolutionise computing is undeniable. However, this same power also poses a grave threat to our current encryption methods. Quantum computers have the theoretical ability to break many cryptographic algorithms that underpin our digital infrastructure, including those used to secure online banking, digital signatures, and sensitive communications.