Stalking-Horse-Strategy-KrishnaG-CEO

The Stalking Horse Strategy: Testing the Waters for Strategic Success

A stalking horse refers to an entity or figure who presents an idea, bid, or proposal in public or within an organisation, testing its viability or gauging reaction on behalf of a third party. In cases where the idea is met with positive feedback, the third party, often the true party of interest, can move forward with confidence, avoiding the potential fallout of an unsuccessful launch or reception.

Prevent-Click-Injection-Fraud-Attacks-KrishnaG-CEO

Decoding Click Injection Fraud: The Impact on Business and How to Safeguard Against It

Click injection fraud is a sophisticated form of mobile ad fraud where attackers manipulate user devices to generate fake ad clicks. By intercepting app installations or user interactions, fraudsters create a deceptive stream of ad engagement that appears legitimate. Fraudsters exploit a mobile device’s intent system (the mechanism by which apps communicate) to trigger clicks that are then credited to the attacker’s ad campaign, even if a legitimate user performed the action.

C-Suite-Cyber-Security-KrishnaG-CEO

The C-Suite’s Cybersecurity War Room: Top 8 Threats to Dominate in 2024

Top 8 cyber threats keeping security professionals up at night in 2024, along with actionable insights to fortify your defences:

Prevent-Supply-Chain-Attacks-KrishnaG-CEO

Securing the Supply Chain: A C-Suite Imperative for Minimising Risk and Maximising ROSI

In today’s interconnected world, your organisation’s success hinges on your cybersecurity posture and the resilience of your entire supply chain. A seemingly innocuous breach at a third-party vendor can become a backdoor into your critical systems, exposing sensitive data, disrupting operations, and eroding customer trust. This is why securing the supply chain is not just a matter of IT and Information Security but a strategic imperative for every C-Suite executive.